About Us:
Signal Tru Brand is a leading company committed to delivering innovative solutions and exceptional customer service. We specialize in providing high-quality products that meet the unique needs of our customers. At Signal Tru Brand, we pride ourselves on our strong company culture, dedication to professional development, and our focus on excellence in all we do. Join us and be part of a growing team that values collaboration, creativity, and continuous improvement.
Job Description
We are currently seeking a detail-oriented and strategic Media Planner to join our growing team in Chicago. The Media Planner will be responsible for developing comprehensive media plans that align with client objectives, managing media budgets, and optimizing campaign performance across traditional and digital platforms (excluding social media). The ideal candidate has a strong analytical mindset and a deep understanding of the media landscape.
Responsibilities
Develop and present strategic media plans based on client briefs and campaign goals.
Analyze audience data and media performance metrics to identify the most effective media mix.
Collaborate with internal teams and external vendors to execute media buys across TV, radio, print, and digital platforms (excluding social media).
Monitor media campaigns to ensure delivery, pacing, and performance align with targets.
Maintain relationships with media outlets and negotiate rates and placements.
Prepare post-campaign reports and provide insights for continuous improvement.
Qualifications
Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
2+ years of experience in media planning, preferably in an agency environment.
Strong analytical and organizational skills with attention to detail.
Proficiency in media planning tools such as Nielsen, Comscore, and Google Ads.
Excellent communication and negotiation abilities.
Ability to manage multiple projects and deadlines in a fast-paced environment.
Benefits
Competitive salary ($70,000 - $75,000 per year)
Opportunities for professional growth and advancement
Skills development and training support
Collaborative and dynamic work environment
Health, dental, and vision insurance
Paid time off and holidays
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